About Disha Shah

About Disha Shah

Brand and Customer Experience Designer

Brand and Customer Experience Designer

I see design as a strategic tool for shaping behaviour — both human and systemic.

I’m a Brand and Experience Designer working at the intersection of design, business, and technology.

I work across product, brand, and systems — helping turn complex ideas into product experiences people can understand, trust, and adopt easily and at scale.

At its core, most of this work is about behaviour: how products shape the way people think and act, and how the systems we design interact with the larger systems organisations already operate within.

Since 2019, I’ve worked with founders and teams across 15+ countries, working closely with engineering and leadership teams to shape experiences that hold up as companies scale.

Much of my work sits around AI/ML, data, and platform-driven products — technically ambitious ideas where design helps translate complexity into clarity and real-world adoption.

Outside of work, I love the mountains, enjoy reading, absolutely hate having my photos taken, and am endlessly curious about business and strategy — friends, mentors, and colleagues often joke I may be in the wrong career as a designer and should probably be building or growing companies instead.

I’ve also been deeply obsessed by the work of Dr. Joe Dispenza. Introduced to it in 2018 and practising it daily since 2021, it’s something I find myself recommending to almost everyone I meet.

Disha's E-Mail

Companies I have worked for

In my bucket list

Venture into the chemicals and life sciences industry

Venture into the chemicals and life sciences industry

Travel across 50 countries

Travel across 50 countries

Build an orphanage & a not-for-profit school before I turn 50

Build an orphanage & a not-for-profit school before I turn 50

Learn three foreign languages (Mandarin, Spanish, and one more)

Learn three foreign languages (Mandarin, Spanish, and one more)

Complete 5 years of Dr. Joe Dispenza’s daily meditations and practices (by October 2026)

Complete 5 years of Dr. Joe Dispenza’s daily meditations and practices (by October 2026)

Launch Vanya Studio in 2026

Launch Vanya Studio in 2026

Finish personal site

Finish personal site

Start freelancing

Start freelancing

10 years of volunteering for impact causes (completed in 2023)

10 years of volunteering for impact causes (completed in 2023)

Some of my favorite reads

I own 200+ physical books, many more on Kindle, and have donated over 100 over the years. Since I was a kid, I’ve read countless others through physical and digital libraries.
Here are a few that are especially close to my heart.

Design UI Kit

Product

Website

Trying to create a dent in your industry?
I'd love to hear about it.

E-Mail

Working 👩🏻‍💻

·

Between IST & EST

·

Unreasonably in love with systems design, GTM, and CX.

Trying to create a dent in your industry?
I'd love to hear about it.

E-Mail

Working 👩🏻‍💻

Between IST & EST

Unreasonably in love with systems design, GTM, and CX.

Trying to create a dent in your industry?
I'd love to hear about it.

E-Mail

Working 👩🏻‍💻

·

Between IST & EST

·

Unreasonably in love with systems design, GTM, and CX.